Digital Content Specialist
ASB is committed to investing in our technology and its people to put the best digital experiences into our customers' hands and we received the 2022 Canstar Digital Bank of the Year Award due to our efforts. This is a fantastic recognition of the people driving our mahi.
Mo te tūranga | About the Role:
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We now have a fantastic opportunity for a creative and dynamic person to join our team as a Digital Content Specialist. In this role you will be working within a squad dedicated to making it simple and easy for our customers to get help and support through our digital channels.
A typical day will include:
- Overall responsibility for the creation, management, and optimisation of content for customer self-service and chatbot capabilities.
- Working with cross-functional teams to develop and improve our chatbot.
- Designing and writing conversational content, to provide instructions, information and actions using clear, simple customer-friendly language.
- Using your expertise to define the overall personality of our chatbot.
- Produce reporting and provide analysis of activity and usage to create actionable insights and improve customer experiences.
Mōu |About you:
To be successful in this role, you will ideally demonstrate the following:
- Excellent written and verbal communication skills, in particular conversational writing for an online environment.
- Content refinement and creation skills.
- Optimisation skills including the ability to analyse customer input, to provide insights and identify opportunities.
- Experience with writing conversational content for chatbots is an advantage.
- Strong organisation skills and a strong attention to detail.
- Experience in communications, journalism, PR, advertising, digital marketing, media, publishing, or similar field would be an advantage.
- Experience with content management systems, online best practice, and customer-centric content production.
- Strong interpersonal skills including the ability to manage relationships and influence as appropriate.
- Experience working in financial services is an advantage.
- Relevant tertiary qualification, or equivalent work experience.
He aha tā mātou | What can we offer?
We offer a flexible and supportive work environment along with an open and inclusive culture; a place where we value your individuality, ideas, and goals.
Me pēhea te tono | How to apply?
If we've nailed our pitch and this role sounds like it might be the one for you then please click "apply" … we'd love to hear from you! We will be reviewing applications during the advertising period, so you are encouraged to apply as soon as possible.
Successful candidates will be required to undertake several pre-employment checks which will include but are not limited to; Police Check, Credit Check, AML Compliance, Verification of your qualifications and may include checks both here in New Zealand and overseas.
Job Details
